Access to tools for creating, optimizing, and tracking content performance. Any small business can carve out a significant digital presence, irrespective of budget constraints. The realm of SEO, once a realm only accessible to large corporations with big budgets, is now open to those willing to invest time and a little money in affordable SEO tools. It also offers a free version with a host of useful features, with an option to upgrade for additional functionalities.
Pricing also needs to be considered carefully, not just based on the monthly fee, but also any limits, add-ons, or hidden costs that could affect long-term value. Reach global audiences and boost visibility in local search results with multi-language landing pages. Behind Majestic is an advanced link intelligence map, which is perfect for grasping your website’s place on the Internet.
Keyword-Rich Domain Suggestion Tool
Barry also owns his own web consultancy firm called RustyBrick. And think ahead—will this solution still work when you have twice as many clients? Tools that seem affordable with a small roster can become prohibitively expensive or technically limiting as you scale. There’s no universal “best SEO software for agency.” The right choice depends entirely on your specific case and company specifics.
Uncover Your Competitors’ SEO Efforts
When you’re visiting specific pages, the SEOquake toolbar provides useful information about each page. If this free SEO tool finds any issues, try to resolve them quickly. Semrush’s Keyword Magic Tool is a keyword research tool that lets you search our database of over 25 billion keywords from 142 countries. Google Trends makes it easy for your business to stay on top of what’s trending on Google search pages.
Content
This tool displays the approximate age of a website on the Internet and allows you to view how the website looked when it first started. It also helps you find out the age of your competitor’s domains. Our approach targets users first because that’s what search engines reward.
Plerdy offers the data and insights required to propel the performance of your website regardless of size—small business or big company. SEO PowerSuite is a one-stop software for all your SEO needs, and is also one of the most budget-friendly options. I like this toolkit because it allows you to check as many websites as you need without limitations.
As mentioned above, not all SEO programs are meant to be comprehensive—some are niche tools with only one or two features. All-in-one platforms tend to cover everything from KW research and competitor analysis to site SEO Anomaly audits and backlink management. Examples of these workhorses include Ahrefs, Semrush and Moz Pro. Many of the best SEO software offer tools to help you improve your site in the long term with ongoing optimizations, site audits and reports. Some are geared toward helping you better select keywords and craft SEO-friendly content around said keywords.
- Ahrefs edges out its competition based on the value of what you get, especially for light to moderate SEO users.
- This offers advantages in data storage and privacy along with a different payment structure.
- Search for keywords in any country and receive information around it like top queries, rising queries, interest over time, and geographical locations depending on interest.
You’ll also get a graphical representation of the region you’ve chosen (U.S., worldwide, etc.) that shows the relative searches in each subregion. Google Trends tells you how often a word or phrase is entered into Google relative to the total volume of searches over a set time. Online business directories like Yelp and Google Business Profiles are like the digital age’s answer to the Yellow Pages. If you want your local business found online, you need updated, correct information on your listings in those directories. LocaliQ’s Free Business Listings Grader lets you instantly verify your business listing on 20+ online directories.